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London FW Caring for Models

London Fashion Week has arrived, and there’s excitement in the air! Over the next 5 days, fans, fashionistas, celebrities, the world press, influencers, influencees, designers, and models will flock upon the capital to witness the 63rd, yes the 63rd edition of London Fashion Week organized by the British Fashion Council.

When we think of fashion week, we anticipate the upcoming seasonal collections by our favorite designers, yet we often bypass the model. That is of course unless the model is Gigi Hadid or Kendall Jenner.

London fashion week feb 19 model walking runway Felder FelderWhat I really love about LFW, is the fact that they truly have the models best interest at heart by issuing a ten point code of conduct. The British Fashion Council also runs The Model Zone as part of the Model Health Program to ensure the well-being of models during London Fashion Week. The Model Zone is a private space allocated to the models who are either participating in the runway shows or are taking part in a presentation. The space provides the models with an area to eat, drink and kick back between shows.

This season at the Model Zone we will feature the following:

KEZIA LOPEZ PT
Kezia Lopez is a personal trainer and fitness model who delivers classes for Nike Training Club and she also forms part of the team of top personal trainers at Nordic Balance – based at St James’s Square London. Kezia is a British Rowing National Championship bronze medallist and currently competes as part of Barnes Bridge Ladies Rowing Club. Kezia specialises in functional and strength training and will be on site at The Model Zone to chat about exercises and general wellbeing.

RUSSELL BATEMAN, SBC
SBC is run by coach Russell Bateman and has been dubbed the “secret regime for supermodels” Russell writes for vogue and has been a resident for the BFC model lounge for the last two seasons on hand to give advice and tips when needed. His client list reads like an a-list who’s who so come and experience the hype surrounding SBC and chat to Russell himself. ”

SARAH HUNT
Sarah Hunt is a yoga and meditation teacher based in London, bringing various styles of yoga to the privacy of individual homes or offices. During London Fashion Week, she will be holding yoga classes in the Model Zone that focus on detoxification, flexibility, and relaxation. She will also be available for specific questions on mindfulness and breathing techniques to calm the body and mind during moments of stress.

DANIELLE COPPERMAN, MODEL MANGE TOUT
Danielle Copperman is a London-based model signed with IMG Models. Whilst working full time as a model, she began to discover ways in which the food she ate impacted her complexion, physical form, energy and moods – all of which are important parts of being a model. She has since set up a healthy eating and lifestyle blog called www.ModelMangeTout.com, as well as a launching a range of nutritious gluten free breakfast goods, known as Qnola. Limited numbers of Qnola tote bags, Mindful Manuals and Qnola treats will be available.

WELEDA
This season in The Model Zone Weleda will be offering models a pampering menu of creature comforts and organic beauty. Weleda’s experienced team of massage and beauty therapists Amanda Bucher, Natalie Lewis and Nisha Jani will offer revitalising treatments and massages with a choice of fragrant body oils, soothing mini facials and holistic skincare advice. Homeopath Wendy Rushin and homeopathic pharmacist Evelyn Liddell will be on hand for wellbeing advice and holistic health consultations.

AMANZI TEA
Amanzi will be hosting a pop up tea bar serving up hot and cold herbal teas as well as a range of ‘tea cocktails’. Tea samples will also be available for models to take home.

✺ 10 Point Code of Conduct for the treatment of Models during photo shoots in studios and on location for LFW Models ✺

 

  • Working Hours and Breaks
  • Provisions of meals
  • Travel and Transport
  • Respect and Dignity
  • Change of Appearance
  • Nudity/Semi Nudity
  • Changing area/Bathroom facilities
  • Temperature
  • Insurance and prompt payment
  • Use of Models under 16 years of age

Working Hours and Breaks

Working Hours and Breaks

A working day shall consist of a maximum work period of ten hours Monday to Sunday of which one hour will be free of all work. The Model is allowed to take suitable and regular rest periods. It is expected that the Model shall not be required to work for more than five consecutive hours without a break for rest and refreshment, which shall not be less than of one hour’s duration and that within a four hour working period at least one short break of no less than 15 minutes will be provided. Short breaks are included within working hours.

Provisions of Meals

Provisions of Meals

The Model will be provided with all meals and beverages (taking into account dietary requirements) whilst the Model is contracted. Meals and refreshments will be provided within suitable time periods.

Travel and Transport

Travel and Transport

All travel expenses in the UK outside a radius of 10 miles of the studio/ location will be paid for or transport provided. When a location booking is made transport must be provided for the Model both to the booking location and back again, unless specifically agreed otherwise. In the event of work continuing after 10 pm a taxi will be provided to the Model’s home or temporary address.

Respect and Dignity

Respect and Dignity

The Model will be treated with respect and professionalism and all necessary steps will be taken to ensure that the safety, health, well being and dignity of the Model is protected and maintained at all times during the contract period. Such steps shall be included for studios and on location. No one will ask or impose upon the Model any action or activity which is dangerous, degrading, unprofessional or demeaning to the Model. If there is any risk revealed during the process of risk assessment for the photo shoot, such risk must be raised with the Model and their Agent before the contract is made.

Change of Appearance

Change of Appearance

The Model cannot be required to make permanent or long lasting changes to their appearance during a photo shoot, for example by cutting hair, unless such change is agreed by the Model at the time the photo shoot takes place.

Nudity/Semi Nudity

Nudity/Semi Nudity

The general nature of the photo shoot will be explained in advance to the Model and their Agent before the contract is agreed and any nudity/semi nudity will be personally approved by the Model before the shoot takes place.

Changing area/Bathroom facilities

Changing area/Bathroom facilities

A private changing area will be provided for the Models use. The Model will have access to adequate bathroom facilities including hot water in studios and on location wherever reasonably practicable to do so.

Temperature

Temperature

In the event that a Model is required to work semi nude or in very thin summer wear material the temperature will be no less than 73 degrees Fahrenheit (21 degrees Centigrade) A studio location will be kept well ventilated and reasonably warm in winter and reasonably cool in summer, and at all times consideration will be given to what the Model is required to wear and for temperatures to be adjusted accordingly. On location very reasonable step will be taken to ensure that the working conditions are as comfortable as possible and that all practicable steps are taken to ensure that the temperatures are regulated.

Insurance and prompt payment

Insurance and prompt payment

During the contract period the Model must be provided with appropriate insurance cover adequate to cover all liabilities and risks. These must include adequate cancellation insurance, public liability insurance, Employers’ Liability insurance, travel insurance to cover the activities of the Model whilst travelling to and from the location, and any other necessary insurance. At the end of the contract period the Model will be paid promptly and in any event within 30 days of the receipt of the invoice from the Model/Model’s Agent.

Use of Models under 16 years of age

Use of Models under 16 years of age

Models under 16 years of age will not be used in photo shoots representing adult models. If a Model is used who is under 16 years of age, there will be no nudity or semi nudity required. The Model will be accompanied throughout the photo shoot by a Chaperone that has CRB clearance or parent. Any work will be in accordance with, where relevant and applicable with the Statutory Regulations that apply to Child Entertainers and Models.

10 point code of conduct for the treatment of Models during photo shoots in studios and on location provided by Equity. Equity is the trade union for professional models working in the UK. Equity can help with legal problems, chasing payments, problems with your agent, and much more. Find out more at www.Equity.org.uk/join

 

 

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